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Veggiecraft Farms Brings Plant-Based Pasta to the Masses With Exclusive Launch at Albertsons Companies Nationwide

10.15.2019 | BRANDABLE COMMUNICATIONS TEAM

Made in Italy, Veggiecraft’s Three-Ingredient, Gluten-Free Cauliflower Pastas Now Available In-Stores

LOS ANGELES, CA (October 15, 2019) – Veggiecraft Farms today announced the availability of its Italian-crafted, shelf-stable, three-ingredient cauliflower pasta exclusively at Albertsons Companies nationwide. Previously available online-only, this launch marks Veggiecraft’s first move to brick-and-mortar retailers. Albertsons Companies, one of the largest food and drug retailers in the United States, will carry two initial products from the brand, Penne and Spaghetti, across 35 states and the District of Columbia under 19 well-known banners.

“We’re thrilled for Veggiecraft Farms to be launching into Albertsons stores. With Albertsons grocers across the country, our cauliflower pastas will be within reach for ingredient and gluten-conscious consumers craving plant-based pastas that don’t sacrifice taste or quality,” said Oliver Bogner, Founder and CEO of Brandable, the consumer packaged goods platform behind Veggiecraft Farms. “Seeing Veggiecraft Farms on-shelves is an exciting step for us. It represents Brandable’s thoughtful yet quick approach to creating innovative brands that allow consumers to live their best lives.”

Veggiecraft’s plant-based pastas are master-crafted in Italy with three ethically sourced ingredients including cauliflower flour, lentil flour, and pea flour. With 14g of protein and 0g of total fat per serving, every box of Penne and Spaghetti (MSRP $3.99) packs a full serving of nutrients into every meal while satisfying a spectrum of dietary restrictions; the products are vegan, kosher, certified gluten-free and non-GMO verified.

To learn more about Veggiecraft Farms, visit veggiecraftfarms.com and follow them on Instagram.

For images please visit here.

About Veggiecraft Farms:
Veggiecraft Farms believes you don’t have to sacrifice your favorite foods to eat well, you just need to rethink them. Made with simple gluten-free, plant-based ingredients, and crafted in Italy – Veggiecraft Farms delivers the perfect balance of really good and really good for you.

About Brandable:
Brandable is a consumer packaged goods platform focused on innovating, curating, and creating brands that help people live their best lives. Creating, manufacturing, and selling purpose-driven, digitally omni-channel hardline, wellness, and food brands, Brandable is behind such groundbreaking brands like Craft City, Grow Girl Hair, and Veggiecraft Farms.

About Albertsons Companies:
Albertsons Companies is one of the largest food and drug retailers in the United States, with both a strong local presence and national scale. Albertsons strives to make every day a better day for our customers, employees and vendor partners in each store across 34 states and the District of Columbia. The Company operates under 20 well-known banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw's, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen and Carrs, as well as meal kit company Plated based in New York City. Albertsons Companies is committed to helping people across the country live better lives by making a meaningful difference, neighborhood by neighborhood.

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FOR MEDIA INQUERIES, PLEASE CONTACT:

Veggiecraft Farms

press@veggiecraftfarms.com

310.765.4300

FOR GENERAL INQUERIES, PLEASE CONTACT:

Brandable

info@brandablela.com

310.765.4300

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